DnB NOR represents more than 180 years of financial history,from the establishment of Christiania Sparebank in 1822 to the formation of DnB NOR as the leading Norwegian financial services group in 2003.
DnB NOR is Norway’s largest financial services group with total combined assets of NOK 2 000 billion. The Group consists of strong brands such as DnB NOR, Vital, Nordlandsbanken, Cresco, Postbanken, DnB NORD and Carlson.
Strategy in DnB NOR
DnB NOR will create value for shareholders, customers,employees and other stakeholders by realising identified synergies, creating new solutions in the merged group and exploiting the opportunity for strategic repositioning provided by the merger.
Strategic platform
Vision:
"DnB NOR – a source of pride"
In their dealings with customers, colleagues, investors and the general public, they will involve the entire individual – pride in the place where they work also creates results.
Business idea:
"A local presence and a full range of services are their strengths. The Bank will be the best financial partner"
Customer relationships based on local presence and a full range of services are the foundation of their operations and provide the basis for profitable growth.
Values:
"Team spirit, simplicity, value creation"
DnB NOR values will form a firm basis for the development of a corporate culture and their conduct relative to the market.
Common culture - "How they do it in DnB NOR"
A common culture and view of leadership will be crucial to their success in developing the Group. Their values are the same across the entire Group and will guide their conduct both within and outside the Group and affect decision-making structures, management systems, policy documents etc. As DnB NOR is a service enterprise, the corporate culture will also be reflected in the way they meet the customer. To develop long-term customer relationship, their professional and human skills have to measure up.